If you would have asked me three weeks ago to start a campaign to empower women, I probably would have looked at you like you were crazy and said “I mean I’ll make a twitter page, but I doubt anything will happen.” Three week later, I found out just how wrong I was. For my Social & Not-for-profit Marketing class (MKT 340) , we were told by our teacher Lucy Masterson to get into a group, pick a topic, and “do something with it” When my group got our topic, which was “empowering women to have the confidence in the work place,” we all just sort of looked at each other. How in the world were we supposed to do that?! Here we were, four college girls, sitting in a class room in Champlain College’s Academic Centre in Dublin. Not a clue how we were supposed to instill confidence in women in the work place.